AdSonar Management Process

Analysis (1 week)

1. Your and your competitors’ web sites will be analyzed and the result will be reported to you, clearly stating your advantages and disadvantages so that improvements can be made. 2. Analyze which category of premium sites your advertisement belongs and send report on minimum bid of each website. 3. Estimate monthly advertising budget.

Campaign Set-up (1 week)

1. Create Landing Pages tailor-made for each selected website. The design of the Landing Pages will look natural on your website and the content will drive maximum sales. 2. Install Conversion Tracking Program and Google Analytics Program on the Landing Pages and Confirmation Page to measure Conversion Rate and ROI of each website. 3. Install Anti-Click Fraud Program on your web server. 4. Upload all Landing Pages onto your web server. 5. Write ad copy for each website with highest click through rates (CTR). 6. Activate your AdSonar account. 7. Have your advertisements verified and approved by AdSonar team.

Maintenance (3, 6, 9 or 12 months)

1. Monitor every advertisement in terms of position and CPC 24 hours a day. Changes will be made instantly should it be required. 2. Change ad copy and Landing Pages for some websites if necessary for the highest CTR and Conversion Rate. 3. Report monthly on how much each website costs, clicks per website, clicks total, conversion rate and ROI for each website evaluation. 4. Suggest new websites for special occasions such as Christmas, Valentine’s Day, travel high season and so on. 5. Report to AdSonar if there is any click fraud to get refunds or credits compensation.

What you get from AdSonar Management

1. Website analysis compared with competitors’ which can generate ideas for website development 2. Report stating which category and which premium sites fit your website and how much the minimum bid of each website is. 3. Monthly expense analysis 4. Landing Pages with Conversion Tracking Program and Google Analytics Program 5. Anti-Click Fraud Program on your web server 6. Ad copy for each website with highest click through rates (CTR) 7. AdSonar account 8. Website suggestion for special occasions (if any) 9. Report click fraud (if any) 10. Monthly report on how much each website costs, clicks per website, clicks total, conversion rate and ROI for each website evaluation.